Peri’s Book

Sell More with Sales Coaching

Practical Solutions for Your Everyday Sales Challenges

Sales leaders can increase their revenues, without major changes to their technology, processes or workforce, by ensuring their salespeople are coached effectively and regularly.

Sell More with Sales Coaching (Wiley Publishing) provides sales leaders and salespeople with assessment, tools, and exercises to sell more.

With Sell More with Sales Coaching, sales leaders drive higher revenues and performance by:

Diagnosing your sales coaching needs

Identifying your sales mistakes

Coaching to prevent sales mistakes

Gaining more prospect and client insight

Helping salespeople engage in more effective sales behaviors

Improving the overall quality of sales conversations

Sell More with Sales Coaching is written primarily for sales managers, team leaders, and salespeople.

Among other professionals who find this book helpful are:

Sales executives in large corporations

Sales leaders in mid-size companies

Small business owners who want to increase sales

Salespeople who want to use a book as their DIY personal sales coach

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Reader Rave Reviews

  • “This is such a practical handbook for all sales coaches – new and experienced ! Peri shares a very practical process that is easy to replicate. Personally I have years of sales leadership experience and I already have found myself going back to the book for tips and ideas to help my team of sales coaches and sales people deliver improved results…..and it is working. Including the sample coaching questions provides a clear path of how to be more granular with your discussion and really identify and overcome “sales mistakes”. Following the easy “how to” approach will definitely improve your results and help build your business success. Not just a must read but a must use handbook.”

    – Sue Stauth

  • “With Sell More with Sales Coaching, Peri Shawn contributes a much-needed tool that strikes a perfect balance between theory and actionable insights. Companies interested in building productive sales teams and professionals need it. If you sell–gadgets, real estate, consulting, speaking, or any other service–you need it. Sell More with Sales Coaching is more than a book. It’s your sales coach in a book, showing you how to avoid making the mistakes others make.”

    – Michael Cameron

  • “As someone who has worked in broadcast television for over 10 years…..I’ve always told stories with pictures and words. I believed that these pictures and stories were easy selling points to our clients. To some degree they are, but after reading this book I have realized how it’s more important to hear the clients’ stories and reasons for buying. I have taken this book and started to teach my staff and work with them. I love Peri’s Action Items at the end of each chapter. I’ve empowered my employees to develop their own stories and connect with the clients – instead of giving a sales pitch that always felt forced. In society today we all sell our skill sets or products. With these practical solutions it is easy for anyone to benefit from this book! I strongly recommend buying it today if you want to get a better paying job, or you want to increase your sales immediately!”

    – Celeste Gehring

  • “Peri Shawn walks her talk. How she coaches the sales coaches in the book mirrors how she wants the sales coaches to do the same with their team. This begins with questions and right from chapter one she asks the sales coaches in which area their team needs the most help. “Sell More With Sales Coaching” gives powerful long-term strategies for long-term problems. We live in a quick-fix society where people want the answers to their problems now. However I have noticed those quick solutions don’t work in the long-term and people are often left more frustrated and confused because they don’t know what to do the next time a problem arises.”

    – Sam Gerstein

  • “With depth and breadth, Peri Shawn’s “Sell More with Sales Coaching” offers coaches, sales personnel and individuals a unique yet practical guide to selling. Her balanced approach reminds one of a teacher who offers step-by-step information that is easy to apply yet profound in results. Her stories bring home the message and her questions reveal the underlying causes people buy – whether you are selling an idea, a product, or a service. Peri’s writing is clear, succinct and lucid. Her technique of asking provocative questions leads you to ponder your own intentions. Her advice on obtaining feedback enhances your awareness of what is happening with every client conversation. Her ideas lead you to an inner focus and commitment to improve each sales interaction. In short, Peri’s tome is a must-read for you who desire to leap a quantum in the quality and quantity of your sales!”

    – Lillian Zarzar

  • “The one book every Sales Manager must have to take their sales to the next level is Selling More with Sales Coaching! Ever wonder why your sales team is not hitting the targets you vision. Get the opportunity to pick Peri Shawn’s brain. She has created a unique catalog of sales mistakes she has lived through. Peri then creates the practical solutions that every sales manager can use with their sales team. Equally important, the hands on exercises she has created are easy to use. Read it, apply just one of the useful action items in each chapter and watch as your sales hit new heights beyond your vision.”

    – R. Stephen Rayfield

  • “Great book for sales leaders. Coaching skills are taught in the context of typical sales scenarios.”

    – R. Das

  • “A must read for any sales manager who wants to improve sales performance while helping salespeople become lifelong learners.”

    – Gerhard Gschwandtner, founder and publisher of Selling Power

  • “Sales coaching is essential for high performing sales teams. This book is a must-read for sales leaders.”

    – Marshall Goldsmith, million-selling author of the York Times bestsellers, MOJO and What Got You Here Won't Get You There

  • “I wish my first sales manager had read this book. If he had used it, it would have helped me sell better and sell more. If you manage those who sell–or have the initiative to coach yourself–this book is for you. I recommend it.”

    – Mark Sanborn, author of The Fred Factor and You Don't Need a Title to be a Leader

  • “If you want a high performing sales team, read this book. It’s filled with practical strategies you can easily implement to transform your average reps into top sellers.”

    – Jill Konrath, author of SNAP Selling and Selling to Big Companies

  • “Bottom line: your team’s sales will improve significantly. If you are responsible for improving sales in your organization, put down whatever you’re reading and pick up Sell More with Sales Coaching – NOW!”

    – Joe Calloway, author of Be The Best At What Matters Most

  • “If salespeople had to be certified to sell, this book would be part of the licensing process! Practical, specific, solid advice.”

    – Dianna Booher, author of Creating Personal Presence and Communicate With Confidence

  • “I love practical, how-to strategies! The real-life examples demonstrating both the good and not-so-good sales practices in this book simplifies the guidance process. This is a wonderful guide for sales coaches to get better results from their efforts.”

    – Tom Hopkins, author of How to Master the Art of Selling

  • “This book will open your eyes to the potential pitfalls in your sales strategy and point you in the right direction for improved success. We all need to recalibrate our processes from time to time, and this guide is packed with proven strategy and solid advice.”

    – Dr. Nido Qubein, President at Point University, Chairman of Great Harvest Bread Co.